[shareaholic app=”share_buttons” id=”25013374″] Nowadays, having a great LinkedIn profile is as important as having an attractive portfolio or a thorough resume. Yet sometimes a promo model has to deal with the added complexity of having a large number of gigs and no time to spend on perfecting her digital presence. However, recruiters use LinkedIn frequently to reach out and gather as much promotional talent as possible, so having an incomplete or uninviting profile can really hurt your chances of being booked or contacted by the top experiential marketing agencies. To help you out, we have taken a look at the most common flaws found in brand ambassadors’ and event experts’ LinkedIn profiles, and give you a few essential tricks to tweak it up.
How to improve your Promo Model LinkedIn profile
Catch recruiters’ eyes with a great headshot
- DO: stand in front of a neutral background.
- DON’T: use extravagant or casual backgrounds for your headshot.
- DO: groom yourself up.
- DON’T: overuse makeup, accessories or use any element that covers your face.
- DO: smile and look approachable.
- DON’T: make obscene or informal gestures.
- DO: use a photo focused on your face, up to your shoulders.
- DON’T: use a photo where you are accompanied by other people, or try to fit your entire body in the pic.
How to change your LinkedIn picture1- Login to your LinkedIn profile 2- Hover over the picture / gray square next to your name 3- Click on “Change photo” 4- Upload your picture and adjust it to the proper size. LinkedIn will give you a preview of how your image will appear across LinkedIn. 5- Click on “Save” and check the results!
Use the right words in your summary and position
How to change your Professional Headline, Summary or Experience section1- Login to your LinkedIn profile. 2- To change your Professional Headline, click on the line right under your name and edit the content. Then click on “Save”. 3- To change your Summary, look for the “Add summary” under your main profile card and click on it. Write a few paragraphs about your experience, interests and abilities. Then click on “Save”. 4- To change your Experience section, scroll down and click con “Add position”. Fill the data requested by the form, and click on “Save”. You can add as many positions as you want.
Invest some time in your “Experience” section
How to change your “Experience” section1- Login to your LinkedIn profile. 2- Scroll down to the “Experience” box, right under your Summary. 3- Click on “Add position” and fill the data. Then, click “Save”. 4- Once saved, you can add a photo, link, video, etc.; by clicking on one of the gray boxes next to “Add Media”, under the position you have just added. 5- To add another position, click con “Add position” and follow the same process.
Ask your network to certify your skills
How to add abilities to your “Skills & Endorsements” section1- Login to your LinkedIn profile. 2- Scroll down to your “Skills & Endorsements” box. 3- Click on “Add Skill”. 4- On the next screen, select “Yes” next to “I want to be endorsed”. 5- Select the option “Include me in endorsement suggestions to my connections”. 6- Under “Add & Remove” you will find a small search box. As you start typing, the search box will suggest possible skills. 7- Once you find an ability you want to add, click on it and then click on “Add”. 8- You can also manage your skills and validations by clicking on “Manage Endorsements”. 9- Once you have made all the changes you need, click on “Save”.
Show examples whenever you can
How to add more sections1- Login to your LinkedIn profile. 2- Scroll down under your main profile box and look at the options available. You can click on “View More” to expand the full list of available sections. 3- Click on the gray button with the Call-to-Action under the box you want to add. 4- Fill the data and click “Save”. Presto! Your LinkedIn profile is more than ready! Now, don’t forget to register in our website so we can get in touch with you as soon as there’s a new event available in your location. And make sure you share this post with your friends in the industry, so they too can give a boost to their professional profile! [su_divider top=”no” style=”dotted”]
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